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Social media

Content that moves people from awareness to action.

Campaign planning, visual storytelling, short-form video, and channel-aware publishing built around clear audience needs.

Selected work

Strategy made tangible.

Featured social media projects with the thinking, deliverables, and outcomes behind the work.

Social media campaign · NSCS leadership

NSCS Event Promotion & Content Planning

View content calendar

As Chapter Vice President, I developed cross-platform content that moved members from awareness to action through save-the-date posts, countdowns, event reminders, educational video, and a month-long publishing calendar.

  • Campaign sequencing
  • Graphic design
  • Short-form video
  • Content calendars
  • Audience targeting

Published work · Instagram + Facebook

A wider content system for chapter growth and member value.

These live campaign examples show how I adapt messaging across platforms while keeping the chapter voice useful, welcoming, and action-oriented.

NSCS member resources post highlighting scholarships, career tools, leadership development, and member benefits
Member resources
NSCS Discord server launch announcement inviting chapter members to connect
Discord launch
NSCS Create Your Personal Brand professional development seminar post
Professional development
Cross-platform version of the NSCS personal branding seminar promotion
Cross-platform adaptation
NSCS chapter officer recruitment post with open leadership roles
Leadership recruitment
NSCS member deals benefit spotlight post
Member benefits
NSCS scholarship opportunity spotlight post
Scholarship awareness
NSCS fall semester welcome message for new and returning students
Semester welcome
Instagram post 01 Instagram post 02 Instagram reel Instagram post 03 Facebook post 01 Facebook post 02 Facebook post 03

More community work

Hands-on ideas built for real audiences.

04

Social media

Wahkonsa Community Campaigns

Created clear, audience-aware social content supporting leasing, resident wellness, community resources, events, and housing education.

  • Content planning
  • Campaign copy
  • Visual direction
  • Accessible messaging